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<--SelectScience Announces Launch of SelectScience.tv and Winners of Scientists' Choice Web Awards at Pittcon 2009

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SelectScience.net, the leading online resource for applied chemists, clinical chemists and life scientists, has announced the launch of SelectScience.tv, the first dedicated online video channel for laboratory scientists. The awards for Best New Products in 2008, and Best Email and Banner Campaigns, were also presented at a reception celebrating the launch of SelectScience.tv at Pittcon 2009.

"SelectScience.tv marks a milestone in online publishing," said Arif Butt, Publisher of SelectScience.net. "10 years ago when SelectScience.net was launched, the use of the internet was first being adopted by scientists as a means to find information on new technologies and manufacturers. In 2009 we see that scientists are increasingly using video content as a direct educational method to access new product and application information. As a dedicated scientific channel, SelectScience.tv provides a resource to access video content produced by the SelectScience editorial team, manufacturers and scientists."

The winners of the Scientists' Choice Awards and Industry Web Awards were announced:

Best New Separations Product in 2008
Winner: Hybrid SPE Platform, Sigma Aldrich/Supelco
Runners-up: Prominence UFLCXR, Shimadzu and Explore Luna PFP (2), Phenomenex

Best New Spectroscopy Product in 2008
Winner: AB SCIEX QTRAP 5500 System, Applied Biosystems/MDS Analytical Technologies

Runners-up: 7000A GC/MS, Agilent Technologies and Spectrum 400 FT-IR/FT-FIR, PerkinElmer

Best Email Campaign in 2008
Winner: Phenomenex
Runners-up: Analtech and Binder

Best Advertorial Banner Campaign in 2008
Winner: Agilent Automation Solutions

Runners-up: Tecan and Eppendorf

Best Graphical Banner Campaign in 2008
Winner: Thermo Fisher Laboratory Automation

Runners-up: Aurora and PBL InterferonSource

The Scientists' Choice Awards were based on the results of an independent poll of more than 25,000 scientists from the SelectScience online community, who were asked to nominate and vote for their favourite new products. The winners of the Web Awards were decided by SelectScience editors, based on user response/click-through rate.

Kerry Parker, Editor for SelectScience, commented, "The Scientists' Choice Awards provide a unique opportunity for the online laboratory community to voice their opinion, and provide feedback to manufacturers, about which marketing campaigns are most effective and new products which have significantly contributed towards their laboratory research."

"Scientists are seeking best-in-class mass spectrometry solutions to help drive new discoveries and improve health and safety," said Laura Lauman, President for Mass Spectrometry Solutions at Life Technologies, which markets the AB SCIEX QTRAP 5500 System through its Applied Biosystems Division. "The Scientists' Choice Award for our AB SCIEX QTRAP 5500 System confirms that we have once again set a new standard for mass spectrometry instruments and that the scientific community is quickly embracing this unique technology."

Awards for European Best New General Lab and Life Science products will be announced and presented at Achema, Germany, in May.

The picture shows Arif Butt, Publisher, presenting the award for Best New Spectroscopy Product to Jonathan Speak from Applied Biosystems, a division of Life Technologies.

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